Last week I attended the launch of the G-Star Spring/Summer 2015 Campaign. The venue was the Truth Coffee . The launch was a blast.
For their Spring/Summer ’15 campaign, G-Star RAW has captured this essence of jeans and expressed it through their diverse range of styles and fits. Enlisting Ellen von Unwerth for its photography, a natural fit in itself with her affinity for denim and forte with the female subject, the campaign is carried into the online using a slogan-hashtag combination, “Wear it #TightorWide”.
The launch was great. Good looking people rocking fashionable clothing . mingling and taking lovely photobooth pictures. Love the tight or wide concept. 🙂
Pics by Paul Ward