MILLER LAUNCHES ‘SOUND CLASH’ IN SOUTH AFRICA

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Miller Genuine Draft has announced that South Africa would be one of the 12 countries participating in Miller’s global music platform, Miller SOUNDCLASH, this year, following on from its neighbours Botswana, Zimbabwe and Swaziland who took part in 2014.

Miller SOUNDCLASH is the ultimate international global DJ search competition and is open for entry to all DJs globally hosted by Mix Cloud, a global music streaming service which offers a blanket music license and can legally host DJ mixes. Miller SOUND CLASH South Africa brings a high energy fresh twist to the competition by encouraging competition entries to submit mixes that Mash-up Hip Hop, House or other  suitable South African music genres to Electronic Dance Music. This fresh twist to the competition will ensure that the winner of Sound Clash South Africa is able bring a South African beat to the popular EDM sound of Las Vegas.

In search of the South African winner who will battle it out against other international finalists, Miller will host a local heat in Johannesburg with local judges DJ Sphe and Naves of Metro FM. An additional renowned DJ personality will be announced later this month, and will feature on the judging panel.

Miller SOUNDCLASH will culminate in a grand finale on-site DJ battle in Las Vegas with the winners of all the different countries performing at a premium Las Vegas super club in late September 2015.

The South African Miller SOUNDCLASH winner will be offered a once in a lifetime experience in Las Vegas. The 5-day programme will take the winning DJs behind the velvet ropes of the city’s elite clubbing scene, after which one final winner will take the grand prize.

The 12 participating countries this year including South Africa are Japan, South Korea, Turkey, Paraguay, Columbia, Canada, Hungary, Turkey, Dominican Republic, Panama, Argentina, and Costa Rica.

‘The Miller SOUNDCLASH is a fresh global property and allows the MGD brand to support new local talent in the music industry. The Miller SOUNDCLASH will partner with DJ Mag and Mix Cloud to facilitate engagement between our upcoming local and the international DJ’s,’ says Marketing Manager Themba Ratsibe.

Miller SOUNDCLASH entries are now open and aspiring local DJ’s are invited to load their music on Mix Cloud with the hashtag #MillerSoundClashSA over the next 5 weeks. Entries close on 21 June 2015 go to www.millersa.co.za for competition details.

LOCAL PRIZE INCLUDES:

  • Title of SA’s number Sound Clash DJ
  • Access to exclusive MGD Mansion Las Vegas
  • 5 star Stay at 4 nights
  • All Travel costs (VIP)
  • Access to all the hottest clubs in Vegas
  • Daily Perdiem
  • Mentorship with DJ Sphe and Naves
  • Support on partner social channels – Mixcloud and DJ Mag
  • Custom DJ merchandise courtesy of V-Moda and UDG
  • Ambassadorial support from MGD Global

INTERNATIONAL PRIZE INCLUDES:

  • Title of the ultimate Sound Clash Global DJ Champion
  • DJ Mag editorial support
  • Support on partner social channels – Mixcloud and DJ Mag
  • Custom DJ merchandise courtesy of V-Moda and UDG
  • Ambassadorial support from MGD Global
  • DJ Gig at a Las Vegas superclub
  • DJ Mag Profiling piece

I am counting on a South African DJ to take the international title! DJs this is an opportunity to take your career a step further!

I so wish I could DJ….

By: @Dudoo_D

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